With billions of websites out there, it's difficult to stand out and be found by the right people. Search engines, such as Google, continue to be a major source of site visitors. SEO helps people seeking your products, services or concepts to find you in those search engines. As a result, SEO is a core component of online marketing. Good ranking in search engines for specific searches can be aided by four factors:
- Proper site structure and configuration
- Good content that is frequently updated and rich with appropriate search terms
- Keyword research that can help build content with terms that people are using to discover sites like yours
- Quality inbound links from other websites or Social Media platforms
We build all our sites with best practices which take care of the site structure for you. We can provide consulting and training to guide you in making good content choices that will optimize your site for being found through searches on Google and other search engines.
Search ranking is also influenced by the number of quality links pointing your site. This is the most difficult part of the search engine marketing process but can be greatly enhanced by providing content that is interesting and valuable to others. We can provide help in understanding the link building process both in manually building links, to enticing other sites to link to your content organically.